Ecosystems program collateral
My team was tasked with coming up with an engaging way to demonstrate the benefits of the Habitat Exchange program. After leading the program team through a robust exploration of its stakeholders and audience insights, we came up with an original way to depict each of the four stakeholder categories, in engaging print ad formats that functioned both as dinner place settings and leave-behind handouts, as well as serving as the presentation basis. The result was an immediate 250K contribution at the event, among other funding commitments.
